Jannah Burj Al Sarab, received the Gold Standard of the Welcome Chinese Certification, a hospitality standard aimed at making Chinese guests feel at home.
Abu Dhabi, 31 August 2015: Jannah Burj Al Sarab, the newest five-star addition to Jannah Hotels & Resorts portfolio in Abu Dhabi, today announced that it received the Gold Standard of the Welcome Chinese Certification.
Established in 2013, the hospitality standard is developed by Italian marketing and communications firm Select Holding Ltd together with the China Tourism Academy (CTA), and is intended to make Chinese tourists feel welcome overseas.
In order to maintain the Gold level of the hospitality standard, Jannah Burj Al Sarab has to provide a range of services aimed at its Chinese guests. These include broadcasting Mandarin television channels, a kettle and tea set in the room, and acceptance of China UnionPay (China’s only domestic bank card organisation).
Additionally, the hotel must have a Mandarin-speaking staff member, a selection of traditional Chinese food for breakfast, and a welcome kit in Mandarin. The kit should also include information about Jannah Burj Al Sarab and a list of tourist attractions in Abu Dhabi.
“We are proud that Jannah Burj Al Sarab has received the Gold Standard of the Welcome Chinese Certification,” commented Richard Haddad, Vice President Operations – Abu Dhabi, at the celebratory function held at the hotel on August 30.
“Our multi-level service standard covers all of the facilities required to enhance the experience of our Chinese guests, so that they feel at home during their stay at Jannah Burj Al Sarab,” he added.
Abu Dhabi is the first market in the Middle East and Africa region to participate in the Welcome Chinese programme. This is organised in line with the annual Chinese Visitor Summit, recently renamed ‘Meet China’, to be held in the capital from August 31 until September 1. Backed by Abu Dhabi Tourism & Culture Authority, the fourth edition of the forum attracts representatives from the region’s hotels, travel agencies, tour operators, airlines and leisure and entertainment venues.
Jannah Burj Al Sarab, Jannah’s fifth hotel in the UAE, has strategic access to Al Maryah Island, Reem Island and Saadiyat Island, and caters to business travellers and those eager to explore the capital city. The hotel is in a soft opening phase, and is due to open officially in September.
About Jannah Burj Al Sarab:
The five-star hotel comprises 318 rooms and suites, as well as a restaurant, a spa, and rooftop fitness and leisure facilities offering stunning panoramic views of the city. The hotel features 224 deluxe rooms, 66 junior suites, 22 executive suites, four three-bedroom penthouses, two two-bedroom penthouses, as well as royal suites in two- and three-bedroom configurations. All rooms come equipped with 48-inch TVs and in-room Wi-Fi service.
Jannah Burj Al Sarab is a hub that offers business, shopping, cultural and beach experiences in the central business district of Abu Dhabi. WORK PLAY SLEEP SPA is the foundation behind the innovative design of each room and suite.
About Jannah Hotels and Resorts:
Jannah Hotels was born and raised in the Liwa Desert of the United Arab Emirates. Founded on the spirit of the Noble Bedouin Hospitality and pioneered with an infrastructure that is innovative, creative and dynamic, Jannah Hotels & Resorts has blossomed into the hotel management company of choice.
Offering leading proprietary technology and evolutionary programs, the company offers intelligent and efficient hotel management services that are focused on ensuring properties managed under the Jannah Hotels & Resorts brand’s reach their operating potential in every aspect.
Properties in the portfolio also include Eastern Mangroves Suites by Jannah, Marina Bay Suites by Jannah, Jannah Place Dubai Marina and Andalus Al Seef Resort & Spa.