Massimo Dutti unveils its personal tailoring service in select boutiques in Dubai

Following its launch in several other cities the world over, Massimo Dutti hosted an elegant event to introduce its personal tailoring service in some of its boutiques in Dubai. The exclusive preview was attended by select media and bloggers from the city and was held at the Massimo Dutti boutique in Mall of the Emirates. The brand’s personalized tailoring service will be offered in Massimo Dutti boutiques at Mall of the Emirates and The Dubai Mall only.

The event commenced with the registration of guests after which they were treated to a refreshing welcome drink. Subsequent to the welcome speech, the attendees were introduced to the personal tailoring service followed by a presentation on the capsules and collections. The exclusive, personalized tailoring provision offers a wide selection of styles and fabrics that suit the diverse tastes and preferences of the brand’s clientele. Clients can pick their colors, designs and silhouettes in patterns they desire.

Massimo Dutti and the Inditex Group

Massimo Dutti was created in 1985 in Spain, and was originally limited to menswear. In 1995, it launched its first womenswear collection, with a variety of timeless styles from casual to sophisticated. Today, it has a commercial presence in 69 countries between Europe, America and Asia with over 700 stores.

The chain belongs to the Inditex Group, one of the largest fashion retailers in the world with over 6,249 stores in 86 countries on five continents. In addition to Massimo Dutti, Inditex owns seven other fashion chains: Zara, Pull&Bear, Bershka, Stradivarius, Oysho, Zara Home and Uterqüe.