Anti-Aging to the 5th Power with Valmont’s New Collection (Video)

In its insatiable quest for innovation, the Swiss anti-aging expert has created AWF⁵, a dual-line solution to fight the most visible signs of aging with absolute precision.

A.W.F… These three letters stand for Magicien du Temps’s new Anti-wrinkle and Firmness concept: a product range offering effectiveness to the 5th power thanks to an exclusive complex of 5 active ingredients targeting 5 key factors in the dermis.

Concentrated synergy

Youth may be reflected on the epidermis, but it springs from the dermis itself.

With age, wrinkles appear. The skin becomes thinner and loses its elasticity as a result of the deterioration of macromolecules in the dermis. These macromolecules make up the extracellular matrix, a gel containing collagen and elastin fibers as well as other molecules such as glycosaminoglycans, which serve to retain water in the dermis.

The AWF⁵ Complex

AWF⁵ brings together five cutting-edge ingredients that target five key factors in the extracellular matrix of the dermis.

By targeting all components in the skin’s architecture, the AWF⁵ Complex strengthens the cutaneous structures that give the face its smooth and full appearance.

With iconic molecules in the world of dermo-cosmetics and the latest technological innovations, Valmont’s AWF⁵  Complex stands out as a feat of formulation in stunning concentrations..

2 complementary collections 2 targeted actions

The V-LINE LIFTING line targets wrinkles, smoothing and rejuvenating the face.

The V-SHAPE FILLING line restores lost density for firmer and more toned skin.

V like the contours of a perfect face, V as in Victory over aging, V as in Valmont…

Both lines comprise a serum, cream and eye treatment. The two can be used separately or combined as necessary: an effective response to the skin’s every need.

The V-LINE LIFTING Collection

Created from the AWF⁵ Complex and other ingredients chosen for their lifting power,
the V-LINE LIFTING collection is a veritable anti-wrinkle antidote.

Smooths the features

Re-plumps wrinkled skin

Enhances the skin’s texture

V-SHAPE FILLING CONCENTRATE

This rich and creamy sculpting serum helps transform the face by targeting sagging skin and re-plumping volumes.

By strengthening the structure of the dermis, it restores the skin’s firmness and tones the face.

V-SHAPE FILLING CREAM

The perfect treatment for a V-shaped face with flawless contours.

This firm cream melts into the skin, smoothing the nasolabial folds that naturally develop with passing time and restoring youth and firmness to the skin.

V-SHAPE FILLING EYE BALM

Rich as a balm, light as a gel.

This ultra-concentrated sculpting and firming balm re-firms the delicate skin around the eyes while working to diminish unsightly under eye bags.

Up to 13% greater firmness!* 

* Instrumental test – cutometer measurement – Maximum values obtained on seven women with an average age of 47 following twice daily application for 56 days.

Average values under identical conditions for a panel of 21 women with an average age of 53: 6% greater firmness.