Bloomingdale’s – Dubai reveals its beauty secrets at the launch event of the annual “Destination: Let’s Face it” campaign

Bloomingdale’s – Dubai reveals its beauty secrets at the launch event of the annual “Destination: Let’s Face it” campaign

Bloomingdale’s – Dubai celebrated the best of summer skincare, fragrances and cosmetics with their annual beauty event, “Destination: Let’s Face it” in the Bloomingdale’s Atrium of The Dubai Mall.

The lively, travel-themed event previewed this season’s must-have beauty items and highlighted numerous special offerings and promotions happening in-store. Outfitted as a mock airline terminal, the Bloomingdale’s Atrium truly became the beauty destination, complete with lounge area, baggage claim and models costumed as flight attendants and pilots.

During the “Destination: Let’s Face It” event, visitors were offered hands-on make-up and skincare tips from the experts and were entertained by tap dance performers. In skincare, Kiehl’s and Elemis piloted one-on-one consultations while beauty specialists from Illamasqua, Guerlain and Bobbi Brown revealed valuable tips and tricks to help create the perfect summer look with their latest make-up collections. From maintaining beach hair to protecting sun-kissed tresses, hair consultations and styling were also available from Fekkai.