Piaget opens its new boutique in Dubai at Mall of the Emirates

Piaget recently opened the doors to its 3^rd boutique in the UAE at Mall of the Emirates, in the presence of the brand’s Middle Eastern Ambassador, Arab singer Yara and the CEO of Piaget, Mr. Philippe Leopold-Metzger. The newly opened boutique, which is the 8^th one in the region, is one of the few Piaget boutiques worldwide to carry a section solely dedicated to the brand’s bridal collections. The ribbon-cutting by the guests of honor was carried out in front of an audience consisting of select media and VIP guests.

Following the style and spirit of Piaget boutiques worldwide, the new boutique too flaunts the architectural concept that was created by Christine Querlioz in 2012. The architecture and ambiance conveys discreet elegance that is sensed rather than obvious, it is clothed in black and gold as contrasting materials in gloss and matte perfectly complement the dramatic lighting that falls on the pieces in the boutique. Visitors get to experience the assortment of creations through great bay windows as they enter a world full of beauty and art. While the boutique has a dedicated bridal section, it also houses the different collections and creations from Piaget.