Bvlgari unveiled the B.zero1 Rock collection and the new brand compaign faces at New York fashion week

Bvlgari gathered a set of international media and celebrities at Brooklyn’s iconic location Duggal Greenhouse

to debut B.zero1 Rock, a new trailblazing collection encapsulating the Maison’s brave and indomitable spirit. Hosted by Group CEO Jean-Christophe Babin, the spectacular party night was the perfect occasion for the Italian Maison to unveil its latest muses.

Super model Lily Aldridge, British actress and singer Naomi Scott and American star Zendaya, stole the spotlights as the new faces of the “MAI TROPPO” 2020 Bvlgari Brand Campaign.

B.zero1 Rock collection is a new generation of unapologetic jewelry combining edge with heritage the way only Bvlgari can.

A new design for those who dare to break the rules!