Dubai Shopping Festival 2016 to kick-off with grand opening weekend of celebrations at Global Village

• “Shop The World At Global Village This DSF” on 1 and 2 January
• The ‘Parade of the World’ and fantastic stage shows will create vibrant ambience during the Opening Weekend of DSF
• Exciting events, street entertainment and fireworks to give spectacular start to DSF

Dubai Shopping Festival will kick-off its 21^st edition with a grand opening weekend of celebrations that will take place at the DSF Global Village World Party on 1 and 2 January at Dubai’s leading family entertainment destination.

Visitors to the festival will be able to ‘Shop the World at Global Village this DSF’ during a special weekend full of excitement and surprises for the whole family to experience. Come on down to Global Village for the best way to begin the New Year with the fantastic opening weekend of DSF 2016.

Dubai Festivals and Retail Establishment (DFRE), organisers of DSF, and an agency of the Department of Tourism and Commerce Marketing (DTCM), have worked closely with Global Village to make the opening weekend of DSF a huge success.

The highlight of the opening weekend will include a ‘live’ bespoke painting, which will represent a celebration of ‘One World. One Family. One Festival.’. The special painting will bring together visitors to the opening weekend of DSF at Global Village as one big family as they are encouraged to contribute their own ideas and colours to painting the large mural.

The widely renowned ‘Parade of the World’ will take place on the 1^st January, giving guests to Global Village a chance to see fantastic cultures from all around the world come out. Guests will be able to see cultural dancers, musicians, street entertainers and marching bands from all over the world out enjoying themselves and elevating the happy atmosphere of DSF’s opening weekend.

Dubai Shopping Festival and Global Village have had a long and successful partnership, and with Global Village celebrating their 20^th anniversary, it is the perfect opportunity to take DSF’s opening weekend to the city’s leading family entertainment hub. There will be a great celebratory atmosphere around the whole city, with Global Village adding to this with fireworks, street entertainers, and DSF’s life-changing mega raffle draws.

Dubai Shopping Festival has also announced that during the opening weekend of Dubai Shopping Festival, that visitors will be able to win luxury rides to Global Village for all their family. The competition, which will be run through social media, will see 10 families ‘Arrive in Style to Global Village’ and experience luxury treatment on the 1^st and 2^nd January.

Along with being chauffeured in style to and from Global Village, guests will have the chance to win fantastic prizes at the Dubai Shopping Festival’s Infiniti Mega Raffle and Nissan Grand Raffle, which will begin on the 1^st January. All draws will take place at Global Village during the Dubai Shopping Festival, with shoppers having the chance to win cars and cash prizes every day.

Ahmad Hussain bin Eissa, CEO of Global Village, said: “Dubai Shopping Festival is a really important time of the year for the Emirate, and we are really happy to be able to host the grand opening of DSF during our 20^th season celebrations. We have lots of fantastic entertainment and amazing offers for guests of all ages, as well as Global Village’s renowned firework displays which are bound to get everybody in a festive spirit.”

Dubai Shopping Festival’s opening weekend will be an entertaining two day event at Global Village, which will set the pace for the festival’s month long offerings on unbelievable rewards and entertainment. Guests can also enjoy great fireworks at Global Village – with this being one of three amazing firework displays across Dubai for DSF. Head on down to Global Village on the 1^st and 2^nd of January to begin unwrapping the exceptional experiences on offer throughout Dubai Shopping Festival 2016,, which runs until 1 February.