Dubai vehicle plate '7' sold for record Dh55 million

By Olga_Gafurova Tuesday, 11 April 2023 2:42 PM

Dubai vehicle plate '7' sold for record Dh55 million

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All proceeds from the sale of the number plates and phone numbers will go to the One Billion Meals campaign

Dubai’s ‘P 7’ number plate has set a new record as the most expensive license plate in the world after a bidder paid Dh55 million ($15 million) for it.

The auction, held at the Four Seasons Hotel in Jumeirah, was organised by Emirates Auction, Dubai’s Roads and Transport Authority, Etisalat and Du, and raised nearly AED100 million ($27 million) for the One Billion Meals campaign, which aims to combat global hunger.

The ‘P 7’ plate attracted a bidding war between several people who were keen to break the existing record set in 2008 when a businessman paid AED52.2 million for Abu Dhabi’s number 1 plate.