Tiffany & Co. celebrates a legacy of inner strength across generations in “With Love Since 1837” campaign

Tiffany & Co. today announces the debut of its new With Love, Since 1837 campaign featuring a poignant short film anchored in intimacy, gratitude and legacy. Starring global House ambassador Rosie Huntington-Whiteley, the film offers a personal reflection while speaking to the enduring bonds between generations and the strength that is passed down through love.

Set within Rosie’s bedroom, the film captures an intimate phone conversation between mother and daughter. As her own daughter plays nearby, Rosie admires the pavé diamond HardWear by Tiffany necklace she wears as she thanks her mother for this extraordinary gift.

Speaking candidly to her mother, Rosie reflects on shared memories, challenges and the realization of the strength that comes with becoming a parent herself.

She acknowledges the example her mother set and the hope that one day, her daughter will come to understand it as deeply.

Jewelry plays a symbolic role within the narrative, serving as a symbol of appreciation and continuity. In the film, Rosie wears a pavé diamond HardWear by Tiffany necklace, bracelet and earrings, each an emblem of inner strength and confidence.

Long regarded as precious heirlooms passed down through generations, Tiffany & Co. creations reflect the same enduring love and devotion that flows from mother to child, making them meaningful pieces imbued with memory and emotion.

Tiffany & Co.’s latest campaign continues the House’s nearly two-century legacy of celebrating the many facets of love through evocative storytelling and exceptional craft.

In With Love, Since 1837, the House reaffirms its belief that strength, love and gratitude are the most enduring gifts of all.